Sourcing Ally is the product of Scaleup, a B2B that originated at AWS and went independent in 2023. By the time we landed on Sourcing Ally, Scaleup had already gone through two major pivots, both in direction and design. I helped shape the product from a simple supplier directory (Version 1 below- before my time), to a ‘Match.com’ for procurement professionals (Version 2), to finally an AI-powered sourcing assistant (Version 3).